ANALYZING THE CHANGING DYNAMICS OF PUBLIC OPINION IN NIGERIA'S DEMOCRATIC SOCIETY

Abstract

This study explores the evolving public opinion in Nigeria's democratic society, highlighting its significance in shaping policy decisions and democratic governance. Nigeria's transition to democracy, marked by the end of military rule in 1999 and the introduction of the Fourth Republic, provides a crucial context for understanding the country's democratic development. Public opinion plays a vital role in democratic governance, as it reflects citizens' preferences, values, and concerns. Ignoring public opinion can have severe consequences, as evident in the #EndSARS movement. This research examines the interplay between democratic governance and public opinion, considering factors like technology, public discourse, and socio-economic developments. Using a qualitative approach and secondary data sources, the study reveals significant changes in public opinion driven by societal, economic, and political shifts. To foster an informed and inclusive public opinion, the study recommends enhancing civic education, ensuring access to objective information, and promoting candid communication. By exploring the dynamics of public opinion in Nigeria's democratic society, this research contributes to a deeper understanding of democratic governance and its implications for policy-making.