has shifted from provocative phrases to more objective language. While the 2017
manifesto featured assertive and emotive headings, and the 2021 version was more
specific and issue-oriented, the 2025 manifesto adopts concise and neutral terminology.
For example, the 2017 heading “Refugees Need Borders: Migration and Refugee Policy”
changed to “Immigration, Refugees, Integration: Acting Humanely and Rationally -
Protecting Germany” in 2021, and then to simply “Refugee and Immigration Policy” in
2025.
Second, the AfD continues to emphasize a sense of crisis, particularly in its hardline
stance on refugee and immigration policy (“Deutschland muss wieder selbst entscheiden,
wer ins Land kommt” - Germany must once again decide for itself who enters the
country). The party still employs emotionally charged terms such as “massive
Zuwanderung” (mass immigration), “unverantwortliche Politik” (irresponsible policy),
and “Überforderung” (systemic overload). However, the 2025 manifesto uses far more
indirect language than previous versions. The chapter on Islam has disappeared, and
there is no overt criticism of Muslims. While the manifesto still implicitly criticizes
immigrants, the tone is noticeably more subdued. For instance, phrases like “Kriminalität
steigt, Gefährdung der inneren Sicherheit” (suggesting a link between increased
immigration and crime) are less direct than before, and immigrants and refugees are
described as a “Belastung der Sozialsysteme” (burden on social systems) without explicit
hostility. Some immigrants are framed as “Sozialtouristen” (welfare tourists), indicating
a continued, albeit more subtle, critical stance.
Third, the AfD now attaches the term “ideology” to pragmatic issues in an effort to
deconstruct the discourse surrounding ideology itself. One of the party’s key issues is
climate policy, on which it maintains a strong position. For example, the AfD utilizes
chapters on democracy to argue against climate initiatives such as the Green Deal,
repeatedly criticizing the EU’s Green Deal as “planned economy” and “climate ideology.”
The party’s stance on electric vehicles is also unequivocal: technological development
and market forces, rather than ideology-based prohibitive policies (auf ideologischer
Verbotspolitik), should determine outcomes. Interestingly, the AfD does not use the term
“ideology” indiscriminately. In the 2025 manifesto, the word appears 44 times, most
frequently (seven times) in the chapter on “Agriculture, Environment, Climate.” By
employing the term “ideology” in areas not typically interpreted as ideological, such as
climate and media, the AfD seeks to shed the risks associated with grand ideological
discourse and instead project a pragmatic image.
The Limits of the Moderation of the AfD and Its Implications
As demonstrated in the preceding analysis, the AfD has undergone a shift in its ideological
orientation, endeavoring to present a more pragmatic facade. These efforts are
inextricably linked to the party's ongoing survival. The German Federal Constitutional
Court has observed that the AfD is susceptible to being designated as a far-right party